Privacy Policy

This Privacy Policy describes how TellMabel, operated by Soft Sync Solutions LLC ("we", "us"), collects, uses, and protects your information.

Information we collect

We collect your mobile phone number, the messages you send us, the notes and reminders you create, and your consent records, which include technical details captured when you consent (your IP address, browser user agent, and the page where you consented). To operate the service we also keep your time zone (inferred from your phone number and correctable by you at any time), delivery records for the messages and calls we send (status, timing, and carrier cost), derived numerical representations (embeddings) of your messages that power recall, records of your overall service usage, ad-click identifiers when you arrive from one of our ads, and subscription and billing metadata from our payment processor.

If you text us a photo, we do not store it. We read it once, to answer that one message, and keep no copy: our messaging provider holds the file under its own retention policy, and our records keep only the fact that your message had an attachment. We do not use your photos to train anyone's AI models, and we cannot read video.

How we use your information

We use it to provide the service: to store and recall your notes, generate AI replies, send the reminders you schedule, place the reminder calls you turn on, process your subscription, prevent abuse, and provide support. Our team may access your messages, notes, and reminders when reasonably needed to operate, troubleshoot, secure, and improve the service, to prevent abuse, and to provide support; we limit that access to these purposes.

SMS and mobile information

SMS message frequency varies based on your use of TellMabel and the reminders you schedule. Message and data rates may apply.

We do not sell, rent, or share your mobile phone number or SMS opt-in consent with third parties, affiliates, or lead generators for their own marketing or promotional purposes. Your SMS opt-in and consent are used only to operate TellMabel for you.

Reminder calls (voice)

If you consent to reminder calls, we use your phone number to place automated reminder calls, using a prerecorded or AI-generated voice, for the reminders you ask us to call about. Call frequency depends on the reminders you schedule, and calls are placed only between 8am and 9pm in the time zone on your account. A reminder call speaks the reminder's content aloud to whoever answers the phone, and leaves it as a voicemail if the call is not answered. You can opt out at any time by pressing 2 during a call, replying STOP to a text, or turning reminder calls off in your account.

Service providers

We share data with the following providers: Twilio (SMS delivery and reminder calls), Stripe (payment processing), OpenAI (to generate AI replies and perform recall, embeddings, and content moderation on your message text, and — if you send one — to read a photo you text us and screen it for prohibited content), Microsoft Clarity (website analytics that helps us understand how visitors use our public marketing pages and our signup flow), TikTok and Meta (advertising measurement — our marketing pages and our signup, plan-selection, and post-signup welcome screens load the TikTok and Meta (Facebook) pixels, and we send each platform limited conversion events with direct identifiers such as your phone number hashed; these events also carry technical data such as your IP address, browser information, and ad-click identifiers), Google Fonts (which serves the fonts our pages use and receives standard technical data such as your IP address when pages load), and Cloudflare Stream (which hosts and serves the testimonial videos on our landing page). These providers process data under their own terms.

Other disclosures

We may also disclose information when we believe in good faith it is necessary to comply with a law, regulation, subpoena, or other legal process; to enforce our Terms or protect the rights, property, or safety of TellMabel, our users, or others; or to detect, investigate, or prevent fraud, abuse, or security issues. If Soft Sync Solutions LLC is ever involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of some or all of its assets, your information may be transferred as part of that transaction; it remains subject to this Policy until an updated policy applies.

Cookies and tracking technologies

Our website uses cookies and similar technologies for three purposes: to keep the site working (including a session cookie when you log in, and a click-identifier cookie we set when you arrive from one of our ads), to understand how visitors use our public marketing pages, and to measure and improve our advertising. For analytics we use Microsoft Clarity, which may record page interactions such as clicks and scrolling to produce heatmaps and usage insights (text you type, including your phone number, is masked). Clarity runs on our public marketing pages and on the signup, plan-selection, and post-signup welcome screens; it never runs on your account, login, or other member pages. For advertising measurement we use the TikTok and Meta (Facebook) pixels, which set first-party cookies. These pixels run on our public marketing pages and, in the signup flow, on the signup, plan-selection, and post-signup welcome screens (they do not capture anything you type); beyond that welcome screen, they do not run on your account, login, or other member pages.

Your advertising and analytics choices

You can block or delete cookies through your browser settings, and you can opt out of interest-based advertising through your device settings and each ad platform's own controls; see TikTok's and Meta's privacy policies for their data practices and choices. Where required by applicable law, we will honor recognized privacy choices, including "do not sell or share" requests and opt-out preference signals. To make a privacy request or ask a question, contact us at support@tellmabel.com.

Storage and security

Phone numbers are stored encrypted (with only the last four digits kept readable, for display) and looked up by a keyed hash rather than in plain text. Message bodies are retained to power your memory and recall until you delete your data.

Data retention and deletion

You may request deletion of your notes, reminders, and message contents at any time by contacting support. After deletion we keep what we need to honor opt-outs and meet legal obligations: opt-out and suppression records (including a keyed hash of your phone number and its last four digits), proof of consent, payment and service-usage records, security audit logs, message delivery records with their contents removed, and call records, which age out automatically within about 90 days.

Your choices

Reply STOP to any message to opt out of SMS at any time, and HELP for help. To stop reminder calls, press 2 during a call, reply STOP, or turn them off in your account. You may also contact us to access, correct, or delete your data.

Children

TellMabel is not intended for anyone under 18, and we do not knowingly collect data from children.

Disputes

Any dispute relating to TellMabel or this Policy is subject to the governing law, binding arbitration, and class-action waiver set out in our Terms and Conditions.

Changes

We may update this Policy; the "Last updated" date above reflects the current version.

Contact

Soft Sync Solutions LLC
254 Chapman Rd, Ste 208 #14800, Newark, DE 19702
(512) 593-8710
support@tellmabel.com